Thursday, 11 September 2008

Google and Privacy

Just thought I'd add my thoughts on the Google privacy controversy. Google has certainly made a good stand with their new 9-month anonymization process. Whether they were forced to or not is irrelevant - the key is that consumers are concerned about their privacy, and Google has actively responded to this need by reducing their logs substantially. It's not that long ago that they kept logs for 24-months! I personally like to see this happening before it's brought to a court of law - unlike Microsoft's standard process.

No comments: